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Wednesday, December 25, 2019

The Seven Deadly Sins

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The Seven Deadly Sins


Wealth without work


Wealth without work is the same philosophy as something for nothing. With wealth comes great responsibility. Thats why most people (80% or more) who win the lottery or get large amounts of money in a short period of time, loss the money or the greatest majority of it within a short time. Gaining, having and maintaining wealth requires responsibility not only to yourself but also your family and society. If people give it all away then they havent learned several biblical principles about reaping and sowing, but also feeding people. The saying, "give a man a fish and feed him for a day; teach him how to fish and you feed him for a lifetime" is true. The same is true with wealth. If the man didnt learn the responsibility of wealth hell loose it, but if a man learns how to create and keep wealth, he can feed nations.


Pleasure without conscience Do my essay on The Seven Deadly Sins CHEAP !


Pleasure without conscience can be a dangerous way of life. Different people, from lying, cheating and stealing to sexual acts, can define pleasure in many different ways. Any of these actions can be cause for jail time to even death. Conscience in pleasure is a degree of conservativeness and morality. Society as a whole determines the right and wrong situations within the society. The Bible addresses the issue of pleasure and conscience in many different occasions and circumstances. Currently, I believe we live in a society that is seeking pleasure at any cost, disregarding conscience, ethics and morality. The Bible warns against this type of activity and the people who promote this way of thinking. In nd Timothy 15, it is clearly written to turn away from these people for they will be the downfall of the society. This one chapter has standed the test of time as many cultures and societies have fallen because of there search of pleasure. One of the first societies to be a witness to the world was Sodom and Gomorrah. Their continuous search for pleasure brought God to the point of destruction.


Knowledge without character


Character is developed over years of experience while knowledge is learned in a controlled environment. "Street smart" and "common sense" are good terms to describe character in this capacity. Knowledge is much needed in the world in which we live today, but without practical application, it can become a dangerous thing. Being in the military, Ive seen many different officers making decisions without consulting the people below them and the consequences that will occur. The officer may have been making the decision in good faith for all the people in his command, but because they relied on their knowledge alone, they compromised the entire command. Knowledge can be learned in a short period of time, but character takes a lifetime to fully develop.


Politics without principle


Politics without principle can be seen all over the world. Recently, the world saw in Europe when Milsovich refused to give up his position. This was a prime example of this sin. Another example of this was in Louisiana when only two candidates were in the running for Governor, one was a top leader in the KKK and the other was suspected of buying votes. Ironically, when people think of principles, politics isnt the first thing that comes to mind. Technically, politics should be centered on principles, but too many times it never happens. Even though in all examples throughout time, politics without principles have failed, but when people become power hungry they tend to forget what got them there.


In ending, all these topics can be summed up in two words, personal responsibility. People fail in life because they fail to take responsibility for their actions. All these sins are outlined in the Bible with instructions. All these sins are moral choices that have two sides; doing the right thing and doing whats right for the individual. Society and the world as a whole would be much better off if people would consider both sides before making decisions.


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Monday, December 23, 2019

Case Study: Colgate

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First of all I would like define the term, product. The word product qualifies a marketing concept. A product is more than a person, place or thing. Nothing is more important to a marketing strategy than the ?product concept?. A product is anything that can be offered to a market for attention, acquisition, use, or consumption and that might satisfy a want or need; it includes physical objects, services, persons, places, organizations, and ideas. In fact, finding the right product concept is one of the four critical objectives of marketing.


Toothpaste is an oral care product. Antacid is a drug while dandruff shampoo is a hygiene product. All of these come under health care products. Therefore, Colgate?s core product is a health care product when it sells toothpaste or other products in its new line. The core benefit the product will provide to consumers is total health care. For example, Colgate?s toothpaste is an actual product. It?s name, ingredients, styling, features and packaging and other attributes have all been combined carefully to deliver the core benefit ? a convenient high quality way to clean the teeth and maintain fresh breath.


I would classify Colgate aspirin under drugs, Colgate dandruff shampoo under hair hygiene, while the Colgate toothpaste under the oral hygiene products. These classifications would increase competition with other companies. For example, Colgate aspirin-free pain killer to compete with Tylenol, Colgate ibuprofen to compete with Advil, Colgate cold tablets to compete with Contac, Colgate night time cold medicine to compete with Nyquil, Colgate antacid to compete with Rolaids, Colgate natural laxative to compete with Metamucil, and Colgate dandruff shampoo to compete with Head and Shoulders. Colgate is already strong in oral hygiene. Due to this competition, there would be price changes. Colgate will have to decrease its price than other brands. This is because, people are really price conscious, and as long as the price is cheaper, along with a name that you can trust, people are going to buy that over others. Colgate also might alienate customers by slapping its name on so many products. If consumers are dissatisfied with one product, they might be dissatisfied with everything across the board. These classifications also require a high level of advertising and promotion expenditures, 5 percent of sales on year-round media alone. Industry observers estimate that Colgate should have at lease several hundred million dollars in sales to be large enough to afford the fixed costs of advertising. Furthermore, Colgate would loose its narrow focus on oral-care products and would leave space for other potential competitors to enter the market.


Brand decisions typically are decentralized and ad hoc. Colgate conducted studies to learn the strength of its brand name with consumers. Colgate believes in the following equation brand awareness + brand image = brand equity. Its studies found out that Colgate was number one in brand awareness and number two in brand image and as a result it ended up being number two in brand equity. Due to this Colgate has adopted a strategy that aims to make it the best global consumer products company. It believes that oral care and over the counter drug products are very similar. Both rely on their ingredients for effectiveness; both are strictly regulated; and both have virtually identical marketing elements, including common distribution channels. Colgate drives top-line growth by developing innovative new products bringing them quickly to global market and supporting them effectively. They are prohibiting from over promoting their brand to produce short-term profits at the expense of long-term brand equity. Colgate is a powerful brand in oral care. Therefore it has consumer franchise ? it command strong consumer loyalty. Therefore adding the Colgate name with other products would increase customer purchases even if the price were high. Help with essay on Case Study: Colgate


A product line is a group of products that are closely related because they function in a similar manner, are sold to the same customer groups, are marketed through the same types of outlets, or fall within given price changes. Colgate is fully participating I its growth by offering consumers a range of affordable products. If we look at Colgate, its product line decision includes marketing a new line, which includes products, related to health only. They are marketed through the same channels and usually fall within reasonable prices. Colgate is positioned as a high short-term profit earning company. That?s why it emphasizes on selected items for market growth and profits.


Colgate?s financial strategy is designed to increase gross profit margin and reduce overhead on a continuous basis. Because advertising drives growth, Colgate invests substantially on advertising. I would say that decisions made by Colgate are consistent because it has continuously met or exceeded its target to increase gross margin.


4.Packaging includes the activities of designing and producing the container or wrapper for a product. I would package the products under primary packaging, as in including products immediate container, for example the bottle holding Listerine. There won?t be any secondary package, for example a cardboard box like the one used to package Colgate toothpaste. This is because secondary packages are usually thrown away and contribute to pollution as well as increased investment. My packaging would be designed to protect the product as well as attracting attention in order to increase sales. It would include a description of the product as well. Better packages would give rise to customer affluence. This means that the consumers would have no obligations to pay a little more for the convenience, appearance, dependability, and the prestige of better packages. Good packaging would also create instant consumer recognition of the company or brand. My innovative packaging would give Colgate an advantage over competitors. For example, Colgate?s nighttime medicine would come a drip-proof spout and cap; Colgate?s shampoo would include a pump dispenser.


Developing a good package for a new product requires making many decisions and taking a lot of risks. My first task would be to establish a strong packaging concept. The packaging concept states what the package should be or do for the product. I have to make decisions on specific elements of the product, for example, size, shape, materials, color, text and brand mark. These various elements should work together to support the product?s position and marketing strategy. Furthermore, my packaging techniques should be consistent with the product?s advertising, pricing and distribution. Cost remains an important packaging consideration. The development for new packages can take up to several months as well as can cost up to several thousand dollars. Labels may range from tags attached to products to complex graphics that are part of the package. Labels of Colgate may seem old fashioned and may need updating. Labels should be processed with care as they may mislead customers, fail to describe ingredients or fail to include needed safety warnings and lead to accusations from customers towards Colgate press charges.


In conclusion In making packaging decisions, the company must heed growing environmental concerns about packages and make decisions that serve society?s interests as well as immediate customer and company objectives.


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Friday, December 20, 2019

The color purple

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The second point is that they keep in contact when Nettie is traveling to and from Africa. This is more or less an escape for Celie for she does not really have anyone except for Shug that she loves so the letters are a way for Celie to keep not only with Nettie but also her two children that she has only seen for a for a couple of days in her entire life. So the main bond between Nettie and Celie is one of love, and they demonstrate this by constantly trying to stay in touch even though they dont know if the other is receiving the letters. The relationship between Albert and Nettie changes drastically from love to hate. It would be fair to say that she did not only come to see her sister, but to also see Albert which she still has feeling for at the bottom of her heart, but when she sees the other link between these two is indirect through the letters, which Nettie writes intending them to go to Celie but instead are intercepted by Albert. There are various reasons why Albert could have taken and hidden these letters, one could have been jealousy for he felt jealous that Celie was receiving letters from Nettie and he wasnt. Another more possible idea could be that he was worried that these letters could give Celie new modern ideas about female rights and Albert didnt want this to happen. The final comparison is between Celie and Mr. ______. These two were married in a sense that neither one wanted to but Celie wasnt allowed a say and Mr. ______ got a cow which seemed fair enough to him. These two both under went large changes which were related to each other. Due to the forceful marriage there was no love between them and as Celie learnt that he was hiding the letters to her from Nettie she felt something she never felt which was rage and anger towards him and this was a new type of feeling, and due to this she upped and left with Shug and divorced Mr. _____. From after this time both of them changed, Celie developed in the sense she moved on out of the roll of a normal woman and became more of a man then a woman which you can see in the way she feels about making and wearing pants. Just like Celie Mr. ______ changed and he became more of a gentelman and when their paths crossed again they both noticed the change in each other, but when Mr. ______ asked her to marry him again she just couldnt forgive him to marry him so they just became friends.


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