No frills airline market

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Section 1

Introduction to the low-cost no frills airline industry

Since the unprecedented, tragic events, of September 11th some of its profound consequences are coming to light. As events have unfolded it has been thought inevitable that the airline industry would suffer heavily, stocks have been devalued and ticket prices are at all time lows. News headlines such as 'The unpalatable truth have considered the dire straits of the industry. The flag carriers (national airlines) have certainly been forced to retrench, cutting the number of short haul European hops where costs are too high. Sabena, Belgiums national airline and one of the oldest in the world has gone out of business. Swiss Air has had similar liquidity problems and has had to be bailed out by the Swiss government. Even now they are not running a full service. With many of the G7 economies in recession is this the way of things to come?

Low-cost carriers however, have for the most part averted many problems that could be associated with consumer confidence, and have remained profitable.

Europes low cost start-ups, such as easyJet, Ryanair and Go, are also flying high. On October th, easyJet announced an 8% rise in pre-tax profits in the year to the end of September…After a brief post-September 11th dip the airline, based at Luton, now says that seat sales are back to normal."

The low cost carriers have been so profitable that they have been looking to expand. Over the last year they have snapped up lucrative flight slots from their more expensive rivals on short hauls, as the industry has been progressively liberalised. easyJet and their main rival RyanAir are taking away much of the business from the big airlines in Europe. RyanAir, for example, has a stock market capitalisation bigger than that of British Airways , showing the enthusiasm of investors for the lost-cost airline model.

This report will look sequentially at four important angles of the airline industry, from a marketing perspective, which should allow us some insight into the low-cost airline industry. These comprise the nature and of competition in the market and how competitive advantage is sought; an Industry analysis; a customer analysis; and finally a section detailing how PEST changes might affect the market over the next few years. The PEST analysis will focus heavily on the technological aspects, since these represent some of the most important issues that easyJet can have an immediate impact upon.

Section

The nature and extent of competition in the market and how competitive advantage is sought

On the whole the airline industry is a service industry. Airlines are primarily concerned with customer service, and look to add value to the customers experience at different stages in the value chain. Aerlingus, for example, is a full service airline that charges premium prices for the high levels of service they provide; by comparison easyJet positions itself at the other end of the scale. Herein we are primarily concerned with customer service, and Value added throughout the process. Some may argue that this should not be so in the case of easyJet, since it is a 'no frills low cost airline. However, Stelios the founder of the airline, understands that they have to meet and exceed customer satisfaction or expectations. He is quoted as saying

"If you create the right expectations and you meet and exceed those expectations, then you will have happy customers,"

The implication of this for strategy is that you either, provide a level of service which is insurmountable, or you manage customer expectations downward and then surpass them, thus surprising the customer. easyJet follows the later alternative by providing very cheap flights that are billed as 'no frills , but ensuring that its basic logistics work very well. For instance all of the planes are all brand new and the departure record is second to none

Please note that this sample paper on no frills airline market is for your review only. In order to eliminate any of the plagiarism issues, it is highly recommended that you do not use it for you own writing purposes. In case you experience difficulties with writing a well structured and accurately composed paper on no frills airline market, we are here to assist you. Your cheap custom college paper on no frills airline market will be written from scratch, so you do not have to worry about its originality.

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Kiss The Girls

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I am going to talk to you about the movie Kiss the Girls..Created from the novel by james Patterson.Kiss the Girls can be placed in the Crime Fiction genre.Then further can be placed in the thriller Genre within Crime Fiction,then furthermore can be placed into the psychological thriller and the Police Procedural branches within Crime fiction.

To understand how exactly it fits into this genre,and how it contributes to it,we must understand first what Crime fiction is and then what the basic structure of this film and basic thrillers and Police procedurals may be.

Crime fiction is incredibly vast and complicated and things cannot be simply catagorized as Crime fiction and be easily understood as the area holds a whole world of sub genres,each one with a wide range of intriguing Crime fiction texts.

Kiss the Girls involves two serial Killers..one in North Carolina and the other in Los Angeles.The crimes that they are both commiting are very similar and the FBI thinks they might be connected or carried out by the same person.Even more,the killers seem to be talking to each other,or competing with each-other in their actions. Write my Essay on Kiss The Girls

Police psychologist,Alex Cross is our hero,as in all of James Pattersons novels.Cross is unintentionally involved in the case,when his niece Naomi is kidnapped from her university.After becoming involved ,Cross discovers numerous women,all beautiful and accomplished have gone missing and two have been found dead.This suggests the malefactor (who calls himself Casanova) is a collector.

We follow Cross in his determination to find the 7 girls including his niece as we try to beat him in figuring out who the murderer is and where he is keeping these young girls.Interesting facts unfold themselves as we realize the killers are infact working together and find secret places in their upmarket apartments.A beautiful medical intern Dr. Kate McTiernan (Ashley Judd) is taken from her home in the middle of the night by this casanova...She is taken into his underground nest and finally journeys her way out as we follow the thrilling scene as she fights for her life.Kate then becomes alexs sidekick for the rest of the film and assists him in solving the complications of the mystery.

Crime fiction is for our purposes narrative fiction which deals in some way with a crime.

This is a very broad definition,but the definitions change from context to context. Police procedurals must be realistic depictions of official investigations. They emphasize teamwork, methodical pavement-pounding, lucky breaks, administrative hassles, and endless paperwork. Procedurals were until recently an exclusively American phenomenon; and they retain a working-class, down-to-earth, close to the streets feel -- including abundant profanity, irony, sick humor, and tragedy.

Kiss the girls fits into the catagory of Police Procedural as it follows the detective and policce force in trying to solve a crime.It is set in some part in a police station and deals with the issues inside the police force.The way things take place in the movie is very realistic to the police force,therefore the audience remains interested.

A Thriller is a text that holds a high level of action and particular type of plot instead of solving a crime that occurs at or before the beginning of the narration, the thriller is built around a more linear plot device such as a chase, a showdown, a rescue, an act of vigilante justice, or a race against time to prevent a crime from occurring. There can also be a whodunit element, but it is subordinate to the main plot device. Almost all thriller protagonists are male, and they usually arent the weedy, whiny, Woody Allen type either. The average thriller is longer than the average mystery, which makes a rapid pace essential to success; when skillfully written, thrillers can also carry the load of bigger themes than strict realism will allow.A thriller will start with a serious problem,a protagonist(our hero) who tries to solve the problem only to find it gets worse and worse.The plot rises to a dramatic confrontation with the antagonist (bad guy),usually on the bad guys territory & ends with a short denouement(wrapup).The plot usually will address life and death issues and nearly always put the protagonist and other characters close to him in danger.The antagonists are normally seriously malevolent.

Kiss the girls fits into the Catagory of a psychological thriller as its protagonist, Alex Cross, is,infact a Police psychologist and he uses Psychological techniques to attempt to understand the Profile of the Killers and work out why certain things are taking place.It is also defined as this because the killer is incredibly mentally unstable and believes he is Casanova and believes these beautiful young women are in love with him.Alex Cross shows us this perfectly when he says to Kate , however much you hate him,multiply that by a hundred..thats how much he thinks he loves you

It also follows the structure and has characteristics of a thriller.Alex Cross takes part in the chase of the Antagonist,casanova and his assistant,rudolf.It is a race against time to stop the murders of the remaining girls from taking place,for Alex,he is driven by the personal fact he is fighting to save his Nieces life.The thriller starts with the problem of Alexs niece being taken,he trys to solve the problem but only finds out,like the structure of a thriller,that the problem only gets worse and worse and numerous women just like Naomi have been taken,eventhough she is the only black girl.The plot rises as Alex unravels the story with clever clues and ideas in front of our eyes until the moment of confrontation comes with casanova,who is infact a police officer we have trusted for the entire film at Kates house.

Kiss the girls doesnt actually have one time of confrontation but begins with one time of confrontation between Rudolf and Alex Cross,at Rudolfs house after the officers had followed him around all night.He gets away and Cross continues to try to solve the case.The next point of confrontation is where Casanova keeps his young women and rapes and abuses them.Cross gets inside and casanova and Rudolf get away.He follows them,shooting Rudolf dead with Casanova escaping.The final point of confrontation is in Kates house,when Casanova goes to visit her at the same time Cross is realizing who the antagonist is.It is then a race against time as Kate is alone with this crazy man and Cross is driving to her house hoping he isnt too late.It is then wrapped up when we see the Antagonist shot and killed by our protagonist,the hero.

Kiss the Girls contributes to the Genre in many ways.When a text contributes to a genre it will either stick to the outline of its genre or it will subvert from it,expanding the readers views on the genre and explanding other writers views on it.

Please note that this sample paper on Kiss The Girls is for your review only. In order to eliminate any of the plagiarism issues, it is highly recommended that you do not use it for you own writing purposes. In case you experience difficulties with writing a well structured and accurately composed paper on Kiss The Girls, we are here to assist you. Your persuasive essay on Kiss The Girls will be written from scratch, so you do not have to worry about its originality.

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Chevron self managed teams

If you order your cheap custom essays from our custom writing service you will receive a perfectly written assignment on Chevron self managed teams. What we need from you is to provide us with your detailed paper instructions for our experienced writers to follow all of your specific writing requirements. Specify your order details, state the exact number of pages required and our custom writing professionals will deliver the best quality Chevron self managed teams paper right on time.

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Explain why Chevron was so successful in implementing these self-managed work teams.

There are a number of consistent elements woven throughout the structure, culture, system and processes of highly successful companies. Central to this success is the development of self-managed teams. Working in teams, employees are highly motivated; create new ideas, manage defined areas of responsibility, develop and implement action plans for continually improve company performance.

Members of successful teams pride themselves in their work and continually strive to Improve themselves and their team. Absenteeism, work related injuries and quality defects decrease and employee enthusiasm, housekeeping, productivity and customer satisfaction increase.

http//techrepublic.com.com/5100-614_11-505684.html Help with essay on Chevron self managed teams

First, a little background

When people work on a team, they can become more motivated and enthusiastic, develop new ideas to improve group performance, and assume greater responsibility in putting these plans into action.

Self-managed teams are a specific type of team that maintains a high degree of collaboration, and manages itself, with the goal of becoming a very high-performing team. In self-managed teams, trust grows among the team members as work progresses, and they become motivated to accept more difficult challenges. The focus in these types of groups is on performance, as well as on teamwork. Their success requires strong personal and company commitment, skills development, and support from team members and management.

Coaches replace supervisors

When companies implement self-managed teams, they shift their focus from the concept of "supervisors" to "coaches." While a supervisors role is to make decisions and instruct team members in how to tackle any situation, the role of a coach is to guide team members and help them improve their decision-making skills through experience. Thus, the skills expected of coaches are quite different from those of supervisors. Their responsibilities shift from getting work done to developing the capabilities of team members. This is done by encouraging discussions, asking questions, and providing explanations to raise the teams level of thinking.

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The Importance Of Leadership

Successful change begins with commitment, vision and involvement at the top.

"There is no 's in pipeline. We are becoming one system," declared Brian ONeill, who recently retired as president and CEO of Williams Gas Pipeline, as Williams brought the Transco, Kern River, Northwest Pipeline, Central and Texas Gas pipelines together in the past few years to form one of the largest natural gas systems in North America.

The corporate challenge was to preserve the rich employee operating culture of each system, while creating consistent procedures system-wide, so people and materials resources could be easily shared from location to location.

"Our goal was to maintain flexibility, but achieve sufficient unity so that an employee in New Jersey could travel to Idaho and find a consistent management style and approach to problem-solving," ONeill explained.

"We recognized that sharing best practices and implementing change was going to take time," said Cuba Wadlington, Jr., who took over as president and CEO of Williams in January. "New revenues or reduced cost savings were not going to come from one or two big ideas or windfall profits. They were going to come from the collective impact of hundreds of contributions, both large and small, from throughout our organization."

Senior leadership actively participated in the performance improvement process. They identified and measured core day-to-day activities and tracked their progress toward reaching company goals. Their scorecards were posted for employees to see the measurable results. They participated in business review meetings and practiced delegation and recognition techniques they learned in leadership training.

Smart companies recognize that leadership exists at every level of the organization.

"Upper management is at its best when it can eliminate organization obstacles and get out of the way to let your natural leaders take over in the field," noted Garry Mihaichuk, president of gas transmission at TransCanada PipeLine.

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First, a little background

When people work on a team, they can become more motivated and enthusiastic, develop new ideas to improve group performance, and assume greater responsibility in putting these plans into action.

Self-managed teams are a specific type of team that maintains a high degree of collaboration, and manages itself, with the goal of becoming a very high-performing team. In self-managed teams, trust grows among the team members as work progresses, and they become motivated to accept more difficult challenges. The focus in these types of groups is on performance, as well as on teamwork. Their success requires strong personal and company commitment, skills development, and support from team members and management.

Preparation

All self-managed teams need training to prepare them to work in this new paradigm. A very common mistake is to throw people into a self-managed environment without adequate preparation. This results in chaos, frustration, and paralysis. The best time to offer training is when the team is initially being formed, and then on an ongoing basis when the team encounters situations it cant handle. The initial training should give the team a good start, but the company should be prepared to offer ongoing training as it is required.

Of course, the team cant be trained in every possible contingency. One of the objectives of a self-managed team is that its members be flexible enough to resolve unforeseen problems when they occur. No amount of training and planning can bring perfect results. Unforeseen problems will certainly arise, and the team must be prepared to invest adequate resources and energy to work through all impediments.

Coaches replace supervisors

When companies implement self-managed teams, they shift their focus from the concept of "supervisors" to "coaches." While a supervisors role is to make decisions and instruct team members in how to tackle any situation, the role of a coach is to guide team members and help them improve their decision-making skills through experience. Thus, the skills expected of coaches are quite different from those of supervisors. Their responsibilities shift from getting work done to developing the capabilities of team members. This is done by encouraging discussions, asking questions, and providing explanations to raise the teams level of thinking.

Please note that this sample paper on Chevron self managed teams is for your review only. In order to eliminate any of the plagiarism issues, it is highly recommended that you do not use it for you own writing purposes. In case you experience difficulties with writing a well structured and accurately composed paper on Chevron self managed teams, we are here to assist you. Your cheap research papers on Chevron self managed teams will be written from scratch, so you do not have to worry about its originality.

Order your authentic assignment and you will be amazed at how easy it is to complete a quality custom paper within the shortest time possible!